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CUNY Academic Works - Librarian Toolkit: Branding

A guide for CUNY librarians in support of the CUNY-verse

CUNY Academic Works Logo

Files

Branding

Thanks to the Central Office of Communications and Marketing, CUNY Academic Works not only has a logo, but a visual identity. Please contact the Scholarly Communications Librarian if you have any questions about how to implement this alongside campus branding.


Referring to CUNY Academic Works

CUNY Academic Works is a single repository and should be referred to as such. The OLS Scholarly Communications Committee recommends coordinators concerned about campus interest in a CUNY-wide initiative refer to the repository as Academic Works at [Name of College] the first time it appears in writing, and Academic Works after that. Coordinators are encouraged, but not required, to refer to the repository as CUNY Academic Works. Libraries should not refer to it as CUNY Academic Works @ [Name of College] or [Name of College]'s Academic Works, as this may cause confusion.


Font Selection

Georgia for headlines
Arial for everything else


Color Palette (Pantone)

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